We R Interactive Takes Social Game I AM PLAYR beyond Facebook with MSN Distribution Deal

We R Interactive, the social games publisher for sport and music has signed a distribution deal with MSN UK which will see the company’s social football game I AM PLAYR available for the first time outside Facebook, via the re-launched MSN site.

MSN Columnist and Former Ipswich, Charlton and Republic of Ireland midfielder Matt Holland demonstrates I AM PLAYR on MSN Video

David Rose, CEO, We R Interactive said of the deal, “We are excited about the user experience that MSN offers in this new guise making this partnership a natural first step in our strategy to further drive I AM PLAYR’s reach by distributing it across multiple platforms.”